# Best of creator3x3.com on Kiwi News

Page: https://news.kiwistand.com/source/creator3x3.com

5 stories from creator3x3.com have been shared on Kiwi News since 28 November 2023, with 23 upvotes and 0 comments in total. The latest was shared on 29 January 2024. They are listed below, most upvoted first.

Summaries are AI summaries of the linked article.

## 1. 3x3: Bill Gates can't explain why the internet is useful and more

- Kiwi News: https://news.kiwistand.com/stories/3x3-Bill-Gates-cant-explain-why-the-internet-is-useful-and-more?index=0x656604f122784131a1d117687da3ccddc5b724fb78a17578e19540dd78cb39f8176d4b13
- Source: https://creator3x3.com/p/bill-gates-cant-explain-the-internet
- Shared 28 November 2023, 7 upvotes, 0 comments

This creator-economy newsletter, Creator 3×3, pairs past, present and future facts with the argument that the creator economy is still early and its monetization is unsolved. It cites a 1995 exchange in which Bill Gates tried to explain the internet's usefulness to David Letterman and was met with skepticism. It reports that in 2022 over 98% of Spotify artists made less than $36 per quarter and only 2% of Patreon creators earned a monthly minimum wage. It also cites Goldman Sachs' estimate that the creator economy could reach $480 billion by 2027, and says brand deals remain the most lucrative income source for about 70% of creators, though they are often inconsistent.

## 2. How Gorilla Tag got 760K players in a single day and the future of VR Creators

- Kiwi News: https://news.kiwistand.com/stories/How-Gorilla-Tag-got-760K-players-in-a-single-day-and-the-future-of-VR-Creators?index=0x659821d1bc0fbf24d5390f7792f01a4ed80605eecf85290d3e2f6ed60bae07c5ccad0da2
- Source: https://creator3x3.com/p/gorilla-tag-made-26m
- Shared 5 January 2024, 6 upvotes, 0 comments

Gorilla Tag, a free-to-play VR game created by LemmingVR, reportedly had over 760,000 players on Christmas Day and reached 2.3 million monthly active users, according to a newsletter from Creator 3×3. The article says the game had earned $26 million from in-app purchases as of January 2023 and that its popularity came from a fun game, frequent updates, and organic cross-platform content. The author argues that the data does not support the common claim that VR is dead, citing rising search interest in Gorilla Tag and Beat Saber's cumulative revenue of $225 million or more.

## 3. 3x3 Special: 5 Netflix lessons from 100 billion hours of viewer watch data

- Kiwi News: https://news.kiwistand.com/stories/3x3-Special-5-Netflix-lessons-from-100-billion-hours-of-viewer-watch-data?index=0x659305c3c70bc66f7c3b50663fd3d46918826502daecbe585b3385d186a09a94da3adaaa
- Source: https://creator3x3.com/p/5-netflix-lessons
- Shared 1 January 2024, 4 upvotes, 0 comments

Netflix released a viewer report covering 100 billion hours of watch data, and this newsletter draws five lessons from it. The report says 30% of all Netflix viewing hours went to non-English stories, and the top 30 shows together account for only about 10% of total watch time. About 95% of the Top 30 shows' watch hours came from content released in the past year. Of the Top 30, 26 are serials and only 4 are movies, with 14 dramas and 9 thrillers among them.

## 4. Creator AI Tools, Inventing Our Destruction, and Socrates

- Kiwi News: https://news.kiwistand.com/stories/Creator-AI-Tools-Inventing-Our-Destruction-and-Socrates?index=0x65b79402cd74e135ea820019478f2b3f6181596c713648f2cc09a96ba06e38b87aef97dc
- Source: https://creator3x3.com/p/will-ai-kill-creators
- Shared 29 January 2024, 3 upvotes, 0 comments

Creator 3×3 argues that some creators will lose the AI transition while others will benefit greatly, and that creators should start paying attention now. The newsletter draws a parallel between past inventions, such as photography, synthetic music and the printing press, which each caused disruption for certain creators while also enabling new careers. It cites Socrates' warning in Plato's Phaedrus that writing would produce forgetfulness, and notes that AI tools like ChatGPT, Midjourney and Jasper are now widely available to creators. The author states that artists whose styles and intellectual property are replicated by generative tools should be compensated, but says they are not yet sure how to achieve this.

## 5. How YouTube's algorithm works and what everyone gets wrong about social media.

- Kiwi News: https://news.kiwistand.com/stories/How-YouTubes-algorithm-works-and-what-everyone-gets-wrong-about-social-media?index=0x65a93d92eff449ba49f2cfddbd28a7812677d1bbde1e6300621483344b128ebceebc0260
- Source: https://creator3x3.com/p/how-youtubes-algorithm-works
- Shared 18 January 2024, 3 upvotes, 0 comments

The article argues that YouTube, Google, TikTok and Instagram are content platforms rather than channel platforms, and that their ranking goals can conflict with those of Creators. It describes YouTube's stated focus on "individual video and audience level signals" and its advice to "Focus on what your audience likes," noting that YouTube has made four major algorithm changes in its 18-year history. It says Google still uses PageRank, which counts links to a page as a signal of importance, and that Google released thousands of algorithm changes in a year. It also states that TikTok's parent ByteDance has published little about its algorithm, and that Instagram's Feed, Stories, Explore and Reels sections use the same data with different ranking priorities.