# Threads foreshadows a big — and surprising — shift in social media

Source: https://hbr.org/2023/07/threads-foreshadows-a-big-and-surprising-shift-in-social-media

## Summary

Meta released Threads, a Twitter competitor, on July 5, and it drew 70 million users in its first few days, making it the fastest-growing app in history. One reason given for its growth is that it lets users port over their profiles and follows, but the excerpt breaks off before naming the source or explaining the broader shift the headline anticipates.

## Article

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Summary.

Threads, Meta’s Twitter competitor, has become the fastest downloaded app in history. One of the reasons for this is because it allows users to port over their profiles and follows from the

On July 5, Facebook parent company Meta released Threads, a Twitter competitor that drew 70 million users in its first few days, dramatically outpacing other would-be Twitter replacements and becoming the fastest-growing app in history.