# State of Consumer Crypto Source: https://thearyanag.medium.com/state-of-consumer-crypto-e342c0563524 Kiwi News: https://news.kiwistand.com/stories/State-of-Consumer-Crypto?index=0x66c2e9ffd4831e7d7d79114661909d8e439b9eceec1b4b13a7f5ae1a7d647ab9780fd2f6 Submitted by qiaoliang.eth on 2024-08-19 UTC, 2 upvotes, 0 comments ## Summary The article argues that crypto needs more consumer apps, since most of the ecosystem's effort has gone into infrastructure, and that the consumer is the only route to onboarding large numbers of people. It says the infrastructure is now largely in place on EVM and SVM, pointing to Lens Protocol and Farcaster on EVM and to recent Solana releases such as generalized zkCompression, the SVM API and Firedancer. It contrasts Farcaster's product-led growth, where its team runs the main client Warpcast, with Lens's approach of recruiting founders, and it warns that token incentives should be a cherry on top rather than the main draw.