# Consumer Crypto: Beyond Web2 Replication Source: https://medium.com/@parkerjayp/consumer-crypto-beyond-web2-replication-8d7763051371 Kiwi News: https://news.kiwistand.com/stories/Consumer-Crypto-Beyond-Web2-Replication?index=0x66d08663588c27a53de7be38d5de37812461cb98b5825709e55f1267eb8801dc834d2202 Submitted by gaurang.eth on 2024-08-29 UTC, 3 upvotes, 0 comments ## Summary Parker Jay-Pachirat argues that consumer crypto must build on familiar consumer behaviors with better incentives, rather than porting existing web2 apps to blockchains or reinventing the wheel. He cites Friend.Tech, whose daily fees fell 99% from $345k in May 2024 to $3k in June 2024, and says the next wave of apps will focus on real-life activities. Projects highlighted include PuffPaw, a vape-to-earn network on Berachain, and Blackbird, a dine-to-earn platform on Base. Farcaster's daily casts fell 50% from all-time highs after bots left in July 2024, which Gaby Goldberg cites as one possible explanation alongside changes to $DEGEN tip allocation and the Warpcast algorithm.