# Moderators Social Media Struggle Celebration UnitedHealthcare CEO Assassination Source: https://www.404media.co/brian-thompson-social-media-reactions-reddit-facebook-twitter Kiwi News: https://news.kiwistand.com/stories/Moderators-Social-Media-Struggle-Celebration-UnitedHealthcare-CEO-Assassination?index=0x675473e5bfa44b8afeb34b5161e8e30d426c08d7c163d99c0650bed8553bcc83f69cbd24 Submitted by misha on 2024-12-07 UTC, 2 upvotes, 3 comments ## Summary Social media managers and moderators are struggling to curb online celebration of the killing of UnitedHealthcare CEO Brian Thompson while staying within platforms' terms of use. Thompson, who reportedly received a $10.2 million annual pay package, was shot outside his Midtown Manhattan hotel just before 7 a.m., an hour before his company's investor conference began. On Reddit, dozens of posts about Thompson in the last 48 hours were caught by r/undelete, meaning the most popular recently deleted content concerned the assassination, and many had thousands of upvotes when removed. ## Article It seems like the entire internet is celebrating the assassination of UnitedHealthcare CEO Brian Thompson. But social media managers and moderators seem to be struggling to tamp down the revelry to stay within platforms’ terms of use. Thompson, who took a reported $10.2 million annual pay package to head the country’s leading insurer in denied claims, was killed outside of his hotel by a gunman just before 7 a.m. in Midtown Manhattan, an hour before his company’s investor conference started. Business went on, but the internet is still losing its mind. On Reddit, a subreddit called r/undelete automatically tracks posts that reach the top 100 of r/all and then are deleted, either by volunteer community moderators or Reddit’s staff of administrators. In the last 48 hours, dozens of posts caught by undelete are about Thompson, meaning the most popular type of recently deleted content is about the assassination. Many of these posts had thousands of upvotes at the time they were deleted. On r/longtail, which tracks deletions that are outside the top 100 posts, there are many more about Thompson and UnitedHealthcare. 💡 Do you work for a major health insurance company and have intel to share about internal responses to Thompson's death? I would love to hear from you. Using a non-work device, you can message me securely on Signal at sam.404. Otherwise, send me an email at sam@404media.co. This post is for paid members only Become a paid member for unlimited ad-free access to articles, bonus podcast content, and more. Subscribe Sign up for free access to this post Free members get access to posts like this one along with an email round-up of our week's stories. Subscribe Already have an account? Sign in ## Comments **misha**: Weird story, here’s more context: https://thehill.com/opinion/5026570-unitedhealthcare-ceo-killed-criticism/ **tim**: Just found this: https://www.reddit.com/r/interestingasfuck/s/l9xWpaUs2o **tim**: Taylor Lorenz‘ comment: https://news.kiwistand.com/stories/Why-%22we%22-want-insurance-executives-dead?index=0x675569e59d580d5081fcdac45960b13d6377f0da20a80f830be4b728bf366a415dce878e