# Can Nike Just Abandon an NFT Project? A Court May Decide Source: https://nftnow.com/newsletter/nike-rtfkt-nft-lawsuit-securities Kiwi News: https://news.kiwistand.com/stories/Can-Nike-Just-Abandon-an-NFT-Project-A-Court-May-Decide?index=0x6813106f3386f42cbeb94349ff57355c33a2b4ab52832a47deafb574226bdc00ad1c88b3 Submitted by rvolz.eth on 2025-05-01 UTC, 2 upvotes, 1 comment ## Comments **rvolz.eth**: > If the plaintiffs prevail in their lawsuit against Nike, it could have a chilling effect on future corporate NFT ventures and acquisitions. Brands may become reluctant to launch an NFT collection that lives permanently on-chain for fear they will be forced to perpetually support and fund that collection, even if it no longer aligns with their financial bottom line.