Nonfiction writing advice

This is a set of writing tips from a blogger on nonfiction for online audiences, centered on chunking text, varying form and tone, keeping the flow of ideas clear, and avoiding unintended repetition. The advice is to err toward more paragraph and section breaks, since each finished chunk gives readers a sense of progress. The author says signposting words like "Also," "But," and "So" help readers see how evidence fits a conclusion, and that breaking the flow of ideas should be avoided even while varying sentence structure. The piece also gives examples of clumsy repetition, such as repeated sentence openings and repeated phrases, and suggests rewording them.