Snoop Dogg’s Telegram NFT Drop Sold Out in Half an Hour

Snoop Dogg's latest NFT collection sold out in about 30 minutes on Telegram, according to founder Pavel Durov, who said it generated $12 million in sales. The nearly one million NFTs, inspired by Snoop's style, were sold through Telegram's in-app "Send a Gift" feature at prices from 200 to 15,000 stars. Durov said blockchain minting and a secondary market will go live on the platform in 21 days. Tiger Research senior analyst Ryan Yoon told Decrypt that the sale shows certain NFT categories continue to thrive despite the broader market's cooling since 2021.