#298: Pudgy Toys' Continued Retail Expansion

Pudgy Penguins' Pudgy Toys line has expanded through a series of retail partnerships, with Target, GameStop, Lotte and Big W announced in May. The newsletter notes that Pudgy Toys first launched on Amazon a year earlier and later reached Five Below, Walmart (expanded to 3,100 US stores in February 2024), Smyths and Toys R Us Canada. The Target toys feature licensed community Penguins, facilitated by the community's OverpassIP platform, which has also produced deals with Good Stuff Toys, Blind Box Originals and Orange Cap Games.