Discord is such an interesting company. When I played video games (around 2002-2007), we used Teamspeak for voice chat and IRC for chatrooms. To say that it was a janky setup is to say very little. If you wanted to use Teamspeak, you often had to configure your router first because there were some port forwarding issues. After you joined the chat, the connection often broke down, both because of the software and the slow Internet. Using IRC for the first time wasn't straightforward either because you had to choose the IRC client, connect to the right IRC network, and only then search for the channel you wanted to join. If you joined a popular server, it was fun, but from time to time, it went down because of the DDoS attacks. And then, Discord joined the chat and did three amazing things. First, they integrated voice chats and chatrooms and made them fast, stable, and easy to use. Second, although you could say that Discord is just "a weird Slack copycat," they positioned their brand, product, and whole company so that it feels like they're a totally different product. Third, they found a neat way to monetize by selling premium features to the users. Although I personally don't like using Discord very much, I really like the way they run this company. I think doubling down on gaming instead of trying to become a new social network is the right choice.