Fig: Frame Interface Guidelines

Paradigm has open sourced Frame Interface Guidelines (Fig), a set of best practices for building Farcaster Frames, inspired by Apple's Human Interface Guidelines. The article says Frames lacked clear guidelines on what makes a frame experience succeed or fail, and that the current landscape lacks consistency, creating user confusion and a steep learning curve. Fig covers layout, typography, user interactions and accessibility, and is available in a repository README and a Figma Community file. It works with Frog, the framework announced earlier in collaboration with Wevm, and with FrogUI, a Wevm-built extension that provides styling primitives and built-in system tokens aligned with Fig.