From Farmville to Farcaster: How Decentralization is Shaping Social Gaming

Decentralized social graph protocols such as Lens and Farcaster could offer social game developers a way to build without the platform risk that hurt Zynga's Farmville-era games on Facebook. Facebook restricted those games' user acquisition by letting users filter gaming content, and it required Facebook Credits, taking a 30% cut of transactions. Lens had about 20k to 30k daily active users over recent weeks, while Farcaster had about 80k, roughly three times Lens, with most users on the team-built Warpcast client. The writer also built a token-gated, moderated in-game broadcast system on Farcaster channels inside CCP's Project Awakening to extend an alliance's reach.