Manosphere vs. Zynternet

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Manosphere vs. Zynternet

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The newsletter argues that media coverage conflating "the Manosphere" with "the Zynternet" is a mistake, and that the two should be distinguished. It says the early Manosphere was a corner of the internet with pick-up artists and reactionary voices, including a political faction seeking to reverse women's liberation, while the Zynternet is a loose ecosystem of largely apolitical entertainers such as The Nelk Boys, Theo Von, Logan Paul and Adin Ross. It cites Max Read's term "the Zynternet" and says the male audience of these channels is politically independent. The author proposes "Bro Populism" as a name for the emerging anti-establishment media ecosystem that currently supports Trump.

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