Reflections on Purple

Purple, a Farcaster-associated DAO, is still active and funded by its daily auction, but the author argues it has not benefited from Farcaster's growth as much as expected. Since joining, Farcaster has grown about 50x and onboarded 320,000 new users, while Purple has added one member per day through its automated auction and now has 513 tokens across 388 wallets. The article reports a liquid treasury of about 28 ETH plus 12 ETH earmarked for small grants, with the token price barely moving. The author attributes the stagnation to high entry cost, difficult proposal processes, and an unclear mission, and proposes lowering the barrier to entry, giving small teams more autonomy, and clarifying the mission.