This is Instagram’s new Twitter competitor

Instagram is reportedly building a text-based app for conversations that would compete with Twitter, according to a leaked marketing slide that Lia Haberman shared in her ICYMI Substack newsletter. The app is reportedly codenamed P92 or Barcelona, and users could sign in with their Instagram credentials, with followers, handle, bio, and verification carrying over. Text posts of up to 500 characters with attached links, photos, and videos would be supported, and the slide says the app will be compatible with apps like Mastodon, letting their users follow and interact with public profiles. Meta declined to comment, but in March it told Platformer it was exploring a standalone decentralized social network for text updates.