“Wherever you get your podcasts” is a radical statement

Podcasting's "wherever you get your podcasts" call to action is a radical statement, representing the triumph of open technology that no single company owns or controls. Unlike YouTube, TikTok or Twitch, a podcast's feed can move to a new host without losing subscribers, letting creators take their audience with them. The open format also makes surveillance-based advertising difficult, as neither of the biggest ad-based platforms can sell ads on podcasts. Open systems are not a panacea, though, as podcast production economics are often brutal today.