Zero 10 Part 2: Fair Transparency

Kevin Buist argues that Art Basel Miami Beach's Zero 10 section was at its best when artists used digital media to build experiences that could not exist otherwise, and that the strongest works treated the fair itself as a medium. He singles out Jack Butcher's Self Checkout (2025), a split-flap display that began at -$74,211, the cost of Butcher's participation, and rose to $114,706.51 by the end of the fair as visitors bought receipt-artworks of any amount. Buist reports that Butcher told him, "Transparency is seen as critique." He also notes that purely physical works in the section were less distinctive than the screen-based and interactive ones, and that the crypto community's underdog framing overlooked how varied Zero 10 was.