Financialisation of Social Networks

This essay argues that social networks are becoming financialised exchanges, with attention and capital markets converging, and that future social networks will need to be built around this. It cites the rise of prediction markets and meme tokens, including Polymarket and PumpFun, and the Degen tipping system on Farcaster, which reached close to 10 million transactions and about 784,000 wallets as of writing. The author also points to Bonsai and T2 World as early attempts to tie tipping and token rewards to attention, and notes that such blips, from NFT royalties and Degen tips, have not sustained.